What an era we live in! Hollywood movies are more spectacular than ever before, featuring incredible special effects, mind-blowing production value, and a metric ton of beautiful Thespians to boot. But, it just so happens that people aren’t going to movies as much as they used to. In fact, the world at large isn’t going to movies as much as they used to. But, why?
In this modern world, with lightening fast Internet and entertainment on demand, cinemas are starting to lose their relevance. It’s crazy to think, but happens to be true. After all, why climb into a car and slog over to the cinema when Netflix is available, twenty-four hours a day, seven days a week?
So, for the most part, many would simply prefer to stay home, put on Netflix, and not have to worry about leaving a safe, comfortable home. But, that isn’t the only reason that traditional cinemas are taking strain. Entertainment as a whole is changing.
The Franchise Golden Ticket
If you know anything about visual entertainment, you’ll likely know that franchises are where the big money can be found. Trying to start something new is a difficult prospect, even overwhelming. So, for example, you want to make a big budget movie. You need to factor into your movie the possibility that it won’t make its money back, obviously. And, if your movie idea is based around unknown characters in an unknown world, you are already in trouble.
Who wants to see a movie about an unknown character, doing things in an unestablished universe? Some, yes. But, enough? Now instead, tell me you are going to make a movie staring extremely well-known characters, like Batman, when you already have a built-in fan base of millions.
In other words; telling stories in an already existing world is where the money is. And so, creating a series, as opposed to a movie, is very appealing, given that it will carry viewers over from episode to episode.
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It is already obvious to most that big budget series are seeing a massive increase in popularity. Smash hits like Game of Thrones have taken the world by storm, and pushed a growing trend of big-budget series. And why not? Series are available on demand, have an ongoing story, and are far more likely to gather a dedicated fan base.
Traditional cinema movies aren’t nearly as convenient, for both filmmakers, and audience. It is true, of course, that film franchises can likewise be amazingly successful, such as the Marvel cinematic universe, but at this point it should be obvious that such epic productions are a great deal less likely to succeed than they were a few years ago.
In other words; series are a safer, cheaper option to once off big budget films. And, as we all know, money is the deciding factor in most endeavours.
The Death Of Cinema?
There has already been much speculation that cinema is on it’s way out, given the growing dominance of online content providers such as Netflix. And, it seems that there is some truth to these predictions. But could cinema ever really completely die?
At the very least, cinema seems to be set to take a beating, and lose some annual revenue. This much is certain. But cinemas dying out completely seems unlikely. After all, cinema is not just about seeing a film on a big screen, but about the atmosphere of seeing a film with dozens of other people. And in this way, Netflix simply cannot compete.