Search engines like Google, Bingo, Yahoo and DuckDuckGo are a bigger part of our lives than we might care to acknowledge. They dictate a lot of what we do, from where we eat, to which casino online we decide to visit, simply by ranking one search result over another.
It’s this ranking system that has made web developers, designers and customers very aware of SEO, or Search Engine Optimisation. A good ranking near the top of a page in Google or another search engine is worth its weight in gold, and a lot of effort goes into getting one of these sought-after spots. [Read more…]